SEO Tips for Small Business Website or Bloggers Blog : Part - 2

Most of the Small Business Website on the internet fail due to lack of knowledge for effectively promoting or doing SEO work for their website. Most of the web traffic came to the website from the major search engines and the visitors came from the search engines are organic visitors, they are only those who are intended to find out about the topic, product or service you are providing.

There are high chances of being customer of your website, the visitors which are coming from the search engines. It is very important to optimize small business website for the search engine, to acquire more traffic which can drive more customers, more sales and more benefits. 

So, I have posted here some SEO tips for your small business website. I hope, it will help to promote your small business effectively.

First Read : SEO Tips for Small Business Website : part -1

SEO Tips for Small Business Website or Bloggers Blog

SEO Tip-21: Submit Articles on Article Submission Sites

It is known that building links to your site is importance in achieving high search engine rankings, especially in major search engines can be the best idea for creating one way links, which lead to page one results. Article marketing not only provide one way links, it also gave potential information about your website to the customers. You can submit on the top article submission sites like Ezine Article, Article City, Go Articles etc.

SEO Tip- 22: Insert Keywords on Article Title and the body.

By inserting keywords on article title and the body your can make your website more visible to the search engine. But extreme use of keywords unnaturally may harm. Normally using keywords less then 5% on the article is better. So only use keywords on the appropriate places.

SEO Tip- 23: Register Your Domain More Than One Year

The age and the expiration time of the domain also impact your sites visibility on the search engines. search engines gives priority for the older and having long time expiration date domains in the search result. So it is better to register your domain more than one year.

SEO Tip- 24: Use Free as well as Paid SEO Tools

You can use free as well as paid seo tools for optimizing your website for search engines effectively. The most important seo tools that can be used are keyword suggestion or keyword research tool, back-linkchecker tool, website analyzer tool, keyword density checker tool etc.

SEO Tip- 25: Submit Press Releases for Link Building

Submitting press releases on press release site is another way for building one way links to your website. You can use a press release to build links and increase search engine rankings effectively along with placing links on the body of press releases you can create deep linking to your website.

SEO Tip- 26: Use "robots.txt" Effectively

Robots.txt file tells search engine whether they can access the specific pages of your website. You can access the specific pages of your website. You can also restrict the whole directory also. By using robots.txt, you can restrict the search engines from crawling if they are not useful for the user. This file must be named "robots.txt" and must be placed on root directory.

To generate 'robots.txt' file using a tool visit: Advanced Robots TXT Generator

SEO Tip- 27: Prepare Mobile Site and Redirect Mobile Users

Today's world going towards mobile and other small devices for the internet access. Internet users from the mobile increasing day by day. So mobile site is also became necessary for any website to attract the mobile users. So create a mobile version also of your website and submit to search engine for indexing.

To create mobile version of your site visit: Make Free Mobile Website

SEO Tip- 28: Use Latest SEO Tips and Techniques

Search engines may change their algorithm for displaying the search result on time to time. So you have to get updated about that and have to use the tips and techniques that matches to the change. To get notified about the algorithm changed by the search engines and the tips needs to use to overcome that. You can follow the major seo sites and forums.

For Blogging resource visit: Professional Blogging Resources for Power Blogging

SEO Tip- 29: Create videos and share them

Sharing useful and informative videos may be more effective for attracting more visitor towards your website. So give some time to create promotional videos about the services and products provided by your website and share them on video sharing sites like YouTube. Once you have posted video on YouTube, you can post it on your site and YouTube will pick up the link to your site.

SEO Tip- 30: Declare Language Attribute for Your Website

Declaring language attribute for your website is most important for country and language targeting. Which can be done by using any of the methods below.

# Declaring language attribute in the HTML element.

i.e. <html lang="en">

# Adding country level domain or sub domain

i.e. www.mysite.com/np/ or www.mysite.com.np

# Using alternate language for content in <HEAD>

i.e. <link rel="alternate" hreflang="en" href="http://example.com/en" />


SEO Tip- 31: Use "nofollow" tag for external links

External links on your website passes your websites reputation to the linked website, to stop the follow of reputation you can use "nofollow" tag. Setting the value of "rel" attribute of a link to "nofollow" will tell Google that certain links on your site shouldn't be followed page's reputation to the page linked to. "nofollow" tag mainly useful for linking sponsored links and links on comments. It can be implemented as <a href="www.mysite.com" rel="nofollow"> Mysite </a>

SEO Tip- 32: Use canonicalization for duplicate URL

Your single page may have more than one versions of URL representations. For example you may have the following types of duplicate URLs.

http://www.example.com
http://example.com
http://www.example.com/index.html
http://example.com/index.html

So canonicalization is the process of converting data in a standard representation. It helps if you want to avoid duplicate page on your site. Canonicalization can be done by using "canonical" in rel attribute on the link tag. It can be implemented as: <link href="http://www.example.com/" rel="canonical" />

SEO Tip- 33: Find competitor's back-links and try to use them

Creating high quality backlinks from targeted websites helps to grow your page rank and number of website visitors. To stay in competition with your competitors you have to use the quality backlinks made by your competitors. You can gate your competitors backlinks by using alexa backlinks information or by using any of the backlink checker tools.

SEO Tip- 34: Use social bookmarking sites to create back-links

Social bookmarking sites are used for bookmarking your favorite, and useful links from the web and sharing them on public. You can use these services to bookmark your sites important links on public. While using these services, do not submit your links only on aggressively, they may band your account for such works. So it is better to share important links only and share other link from the web also.

For the list of  Backlink Checker sites visit: List of Best Free Online Backlink Checker Tools

SEO Tip- 35: Share your links through social networking sites

Now a days social networking sites are most popular, most of the internet users uses social networking sites like Facebook, Twitter, Google+etc. for sharing their status, photos, videos, files and links. So promoting your site through these sites may be most advantageous to their users. You can share to your friends and subscribers from your own accounts and you can also asked the visitors to share by placing social sharing button on your site.

SEO Tip- 36: Use Google alerts for link building

You can set up Google alerts for tracking the search results in any search terms. This tool will monitor Google results with predefined search terms and then email to you on the daily basis. You can find out high quality websites from Google alerts in the search terms related to your website and can request for link or can do guest posting or can submit comments on them.

SEO Tip- 37: Use Google+ authorship for Google search results

Adding Google+ authorship to your website can increase your websites rank on Google search results. You can add Google+ authorship by linking your content to your Google+ profile i.e. <a href="[profile url]" rel="author"> Google </a> and linking back to your site from contributor section of your Google+ profile.

SEO Tip- 38: Do forum posting on related topics

Forum posting can also help to build links to other site. You can search for related terms or the questions asked by others about your topic and answer that by signing up on them. So find some forums that mainly focus related on your website. You can find out the forum posting and threads by using any forum search engines.

SEO Tip- 39: Write guest post on related top blogs

Guest posting on the top blog related to your websites topic is another method of promoting your website. You can post articles by writing yourself or can ask the blog owner to write a sponsored post. It not only increase the reputation, also helps to create quality back-links. You can find out list of top blog related to your term by using any of the blog search engines.

SEO Tip- 40: Optimize for local search results

While optimizing your website for the search engines, you don't have to forget about local search rankings. Local search results are very important for national competition. So specialize your contents for specific city, area or country. Also write reviews about your business location in your city on Google map. Anyone can find out about your business on the local search results.